Friday, February 14, 2014

5 Personal Branding Tips for Introverts


My friends and family find it hard to believe, (since I talk so much), that I'm really an introvert deep down.  Sometimes this can give off the impression I'm aloof; when I'm really just uncomfortable chatting with people I don't know well.  Not a good idea when you're trying to build your personal brand. Here are a few (relatively painless) tips to help build your personal brand.

 1.    Talk about your accomplishments.  If you wait for others to brag about your great work; it may never happen.  There are subtle ways to get your message across.  You could ask a co-worker how the new process you implemented has improved operations, or mention to the boss how pleased you were with the praise you received from a coworker..

 
2.    Build strong relationships.  A mentor or trusted manager can help you succeed.  It's hard for people who don't know you to vouch for your abilities.  Seek out a mentor in your organization and nurture the relationship.

 
3.    Share your great ideas.  When you  have a great idea, share it with your boss so he/she will recognize how much you contribute to the organization.  If you're uncertain about how to begin, write down key points and rehearse what you plan to say.

 
4.    Have a plan.  Before you attend networking events, have a few questions ready .  Try something different, like "If you could have any job in the world, which one would you want?" or "What city were you born in?"  Remember, you don't need to collect business cards from everyone in the room.  Focus on having a conversation with (4-5) new contacts; and celebrate when you accomplish this.

 
5.    Focus on your strengths.  If you're better at writing than speaking, take advantage of online networks.  Join groups on LinkedIn and contribute by asking or answering questions.  Share your expertise by writing a blog or a contribute to the company newsletter.